Privacy policy
Privacy Policy of www.lioramadrid.com
This Website collects some Personal Data from its Users.
Data Controller and Owner:
Arturo L.
PLZA. ALQUERIA NOVA
16 P08 Pta.40 46950 Xirivella (Valencia)
Contact email of the Owner: info@lioramadrid.com
Types of Data collected
Among the types of Personal Data that this Website collects, either directly or through third parties, are the following:
Trackers; Usage Data; first name; last name; billing address; shipping address; phone number; payment information; device information; email address; number of Users; session statistics; User ID.
Complete details on each category of Personal Data collected are provided in the relevant sections of this Privacy Policy or by specific explanatory texts displayed prior to the collection of such Data.
Personal Data may be freely provided by the User or, in the case of Usage Data, collected automatically when using this Website.
Unless otherwise specified, all Data requested by this Website is mandatory, and failure to provide such Data may make it impossible for this Website to provide its services. In cases where this Website specifically states that certain Data is not mandatory, Users are free not to provide such Data without affecting the availability or functioning of the Service.
Users who are uncertain about which Data is mandatory are welcome to contact the Owner.
The use of Cookies – or other tracking tools – by this Website or by third-party service providers used by this Website is intended to provide the Service requested by the User, in addition to any other purposes described in this document and in the Cookie Policy.
The User is responsible for any Personal Data of third parties obtained, published, or shared through this Website.
Method and place of Data processing
Processing methods
The Owner processes Users’ Data appropriately and shall take suitable security measures to prevent unauthorized access, disclosure, alteration, or destruction of the Data.
Data processing is carried out using computers and/or IT-enabled tools, following organizational procedures and modes strictly related to the stated purposes. In addition to the Owner, in some cases, the Data may be accessible to certain categories of authorized persons involved with the operation of this Website (administration, sales, marketing, legal, and system administration) or to external parties providing services to the Owner (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communication agencies), which may be appointed as Data Processors if necessary. An updated list of these parties may be requested from the Owner at any time.
Place
Data is processed at the Owner’s operating offices and in any other places where the parties involved in the processing are located.
Depending on the User’s location, Data transfers may involve transferring the User’s Data to a country other than their own. For further information about the place of processing of such transferred Data, Users can consult the section containing details about the processing of Personal Data.
Retention time
Unless otherwise specified in this document, Personal Data shall be processed and stored for as long as required by the purpose for which it has been collected and may be retained for a longer period due to legal obligations or based on the User’s consent.
Purpose of processing the collected Data
The Data concerning the User is collected to allow the Owner to provide its Service, comply with its legal obligations, respond to enforcement requests, protect its rights and interests (or those of its Users or third parties), detect any malicious or fraudulent activity, as well as for the following purposes: Payment processing, Hosting and platform services, Tag management, Analytics, Remarketing and behavioral targeting, Advertising, and Contacting the User.
Users can find specific information about the Personal Data used for each purpose in the section “Detailed information on the processing of Personal Data.”
Detailed information on the processing of Personal Data
Personal Data is collected for the following purposes and using the following services:
Contacting the User
Contact form (this Website)
By filling in the contact form with their Data, the User authorizes this Website to use such details to respond to requests for information, quotes, or any other type of request as indicated by the form’s header.
Personal Data processed: last name; email address; first name.
Statistics
The services contained in this section allow the Owner to monitor and analyze web traffic and can be used to track User behavior.
Google Analytics (Universal Analytics) (Google Ireland Limited)
Google Analytics (Universal Analytics) is a web analysis service provided by Google Ireland Limited (“Google”). Google uses the Data collected to track and examine the use of this Website, to prepare reports on its activities, and to share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
Personal Data processed: Usage Data; Trackers.
Place of processing: Ireland – Privacy Policy – Opt Out.
Google Analytics 4 (Google Ireland Limited)
Google Analytics 4 is a web analysis service provided by Google Ireland Limited (“Google”). Google uses the Data collected to track and examine the use of this Website, to prepare reports on its activities, and to share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
In Google Analytics 4, IP addresses are used at the time of collection and then discarded before the Data is stored in any data center or server. Users may obtain more information by consulting Google’s official documentation.
Personal Data processed: number of Users; Usage Data; session statistics; Trackers.
Place of processing: Ireland – Privacy Policy – Opt Out.
Meta Events Manager (Meta Platforms Ireland Limited)
Meta Events Manager is an analytics service provided by Meta Platforms Ireland Limited. By integrating the Meta pixel, Meta Events Manager can provide the Owner with information regarding traffic and interactions on this Website.
Personal Data processed: Usage Data; Trackers.
Place of processing: Ireland – Privacy Policy – Opt Out.
Tag Management
This type of service helps the Owner manage the tags or scripts needed on this Website in a centralized manner.
This means that User Data passes through these services, which may result in the retention of such Data.
Google Tag Manager (Google Ireland Limited)
Google Tag Manager is a tag management service provided by Google Ireland Limited.
Personal Data processed: Usage Data; Trackers.
Place of processing: Ireland – Privacy Policy.
Payment management
Unless otherwise specified, this Website processes all payments by credit card, bank transfer, or through other means via external payment service providers. In general, and unless otherwise stated, Users must provide their payment details and personal information directly to such payment service providers. This Website does not intervene in the collection and processing of that information; instead, it only receives a notification from the relevant payment service provider confirming whether the payment has been successfully completed.
Google Pay (Google Ireland Limited)
Google Pay is a payment service provided by Google Ireland Limited that allows Users to make online payments using their Google credentials.
Personal Data processed: Usage Data; various types of Data as specified in the service’s Privacy Policy; Trackers.
Place of processing: Ireland – Privacy Policy.
PayPal (PayPal)
PayPal is a payment service provided by PayPal Inc. that allows Users to make online payments.
Personal Data processed: last name; Usage Data; email address; billing address; various types of Data as specified in the service’s Privacy Policy; payment information; first name; phone number.
Place of processing: Please refer to PayPal’s Privacy Policy – Privacy Policy.
Advertising
This type of service allows User Data to be used for advertising communication purposes. These communications are displayed in the form of banners and other advertisements on this Website, possibly based on the User’s interests.
This does not mean that all Personal Data is used for this purpose. The information and conditions of use are detailed below.
Some of the services listed below may use Trackers to identify Users or may employ behavioral retargeting techniques, meaning personalized advertisements based on the User’s interests and behavior, including those detected outside this Website. For more information, please check the privacy policies of the corresponding services.
Services of this kind usually provide options to opt out of such tracking. In addition to the opt-out features offered by the services listed below, Users may learn more about how to opt out of interest-based advertising in general in the section “How to opt out of interest-based advertising” in this document.
Pinterest Ads (Pinterest, Inc.)
Pinterest Ads is an advertising service provided by Pinterest, Inc. that allows the Owner to run advertising campaigns on the Pinterest advertising network.
Users can disable interest-based advertising features via their device settings or their personalization options in Pinterest’s settings.
Personal Data processed: Usage Data; email address; User ID; Trackers.
Place of processing: United States – Privacy Policy – Opt out.
Google AdSense (Google Ireland Limited)
Google AdSense is an advertising service provided by Google Ireland Limited. This service uses the “DoubleClick” Cookie, which tracks the use of this Website and the User’s behavior in relation to advertisements, products, and services offered.
Users may choose to disable all DoubleClick cookies in: Ads Settings.
To understand how Google uses Data, please consult the Google Partner Policy.
Personal Data processed: Usage Data; Trackers.
Place of processing: Ireland – Privacy Policy – Opt Out.
Google Ads Similar Audiences (Google Ireland Limited)
Similar Audiences is an advertising and behavioral targeting service provided by Google Ireland Limited that uses Data from Google Ads Remarketing to display ads to Users with behavior similar to that of Users already on the remarketing list because they previously used this Website.
Based on this Data, personalized ads will be shown to Users suggested by Google Ads Similar Audiences.
Users who do not wish to be included in Similar Audiences may opt out and disable the use of advertising Trackers through the following link: Google Ads Settings.
To understand how Google uses Data, please consult the Google Partner Policy.
Personal Data processed: Usage Data; Trackers.
Place of processing: Ireland – Privacy Policy – Opt Out.
Remarketing and behavioral targeting
This type of service allows this Website and its partners to distribute, optimize, and display advertising based on the User’s past use of this Website.
This activity is carried out by tracking User Data and using Trackers to collect information that is then transferred to partners that manage remarketing and behavioral targeting activities.
Some services offer remarketing options based on email address lists.
Services of this type usually offer the possibility to opt out of such tracking. In addition to the opt-out functionalities provided by any of the services listed below, Users may learn more about how to generally opt out of interest-based advertising in the section “How to opt out of interest-based advertising” in this document.
Google Ads Remarketing (Google Ireland Limited)
Google Ads Remarketing is a remarketing and behavioral targeting service provided by Google Ireland Limited that connects the activity of this Website with the Google Ads advertising network and the DoubleClick Cookie.
To understand how Google uses Data, please consult the Google Partner Policy.
Users may disable the use of Google advertising Trackers for ad personalization in Google Ads Settings.
Personal Data processed: Usage Data; Trackers.
Place of processing: Ireland – Privacy Policy – Opt Out.
Facebook Remarketing (Meta Platforms Ireland Limited)
Facebook Remarketing is a remarketing and behavioral targeting service provided by Meta Platforms Ireland Limited that connects the activity of this Website with the Meta advertising network.
Personal Data processed: Usage Data; Trackers.
Place of processing: Ireland – Privacy Policy – Opt Out.
Platform and hosting services
These services are intended to host and run the main components of this Website, enabling the provision of this Website from a unified platform. These platforms provide the Owner with a wide range of tools (e.g., analytics, user registration, comments, database management, e-commerce, payment processing) that involve the collection and processing of Personal Data.
Some of these services operate through geographically distributed servers, making it difficult to determine the actual location where Personal Data is stored.
Shopify (Shopify International Limited)
Shopify is a platform provided by Shopify International Limited that allows the Owner to design, run, and host an e-commerce website.
Personal Data processed: last name; Usage Data; email address; shipping address; billing address; payment information; device information; first name; phone number.
Place of processing: Ireland – Privacy Policy.
Information on opting out of interest-based advertising
In addition to the opt-out features offered by any of the services mentioned in this document, Users may obtain more general information on how to opt out of interest-based advertising in the specific section of the Cookie Policy.
Cookie Policy
This Website uses Trackers. For more information, Users may consult the Cookie Policy.
Additional information for Users
Legal basis of processing
The Owner may process Personal Data relating to Users if one of the following applies:
• Users have given their consent for one or more specific purposes. Note: Under certain legislations, the Owner may be allowed to process Personal Data until the User objects to such processing (“opt-out”), without having to rely on consent or any other legal basis. This does not, however, apply whenever the processing of Personal Data is subject to European data protection law.
• The provision of Data is necessary for the performance of an agreement with the User and/or for any pre-contractual obligations thereof.
• Processing is necessary for compliance with a legal obligation to which the User is subject.
• Processing is related to a task carried out in the public interest or in the exercise of official authority vested in the Owner.
• Processing is necessary for the purposes of the legitimate interests pursued by the Owner or by a third party.
In any case, the Owner will gladly help clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.