A personalized piece of jewelry has a sentimental value that goes far beyond its price. That's why knowing how to care for it properly makes the difference between it lasting months or lasting years. At Liora Madrid we want your necklace to keep shining as brightly as the day you received it.
Mistakes that ruin a piece of jewelry without you noticing
- Storing it next to other pieces: The friction between pieces scratches the finish and tangles the chains. Store each piece separately, ideally in its own pouch or box.
- Putting on perfume or cream while wearing the piece: Chemical products are the biggest enemies of any piece of jewelry. Always apply perfume and creams before putting on your necklace.
- Going into the pool with a silver or gold-plated piece: The chlorine in pool water damages the finish. Take it off before getting in.
- Not drying it after it gets wet: Moisture trapped in the chain or in the stone setting can oxidize or stain certain materials.
- Storing it without cleaning it: Daily sweat and dirt, if it builds up, can damage the finish over time. Clean it briefly before putting it away.

How to clean your necklace at home step by step
- Prepare a bowl with warm (not hot) water and a drop of mild soap or gentle hand soap.
- Submerge the piece for 2-3 minutes to loosen built-up dirt.
- Gently scrub with a soft toothbrush or a microfiber cloth, especially on the engravings and around the stone.
- Rinse with clean, cold water.
- Dry thoroughly with a soft cloth before storing. Don't put it away while damp.
For 925 silver with some tarnish: mix baking soda with a few drops of water until it forms a paste, apply it with the soft toothbrush, let it sit for 2 minutes, and rinse. The shine returns instantly.
Care by material
925 silver: The material that needs the most care, though only a little. Clean it every few weeks if you wear it daily. Store it in a dark, dry place to prevent tarnishing. Keep it away from chlorinated water.
Stainless steel: The easiest to care for. It withstands water, sweat, and daily wear without issues. It only needs a basic cleaning from time to time to remove visible dirt.
18K gold plated: Care for it as you would silver, but with extra attention to friction. The plating can wear over time if there's a lot of contact with surfaces. Always dry it well and avoid spraying perfume directly on the piece.

When to wear it and when to take it off
To extend the life of your jewelry as much as possible, take it off in these situations: when showering (especially if it's silver or plated), during intense exercise, when sleeping (the friction with the pillow wears it out), when cooking (heat and grease aren't friends of jewelry), and when going into the sea or the pool.
If you have a very active life and want to forget about all this care, always go for the stainless steel version: it's practically indestructible.
Your jewelry deserves to last as long as the memory it represents
At Liora Madrid we guarantee the quality of our materials. If you have any questions about caring for your piece or want us to take a look at something, don't hesitate to contact us. We want your personalized necklace to be a piece that lasts for years to come.
See our personalized necklace collection →
Written by the Liora Madrid team — Experts in personalized jewelry for couples.







